TikTok has taken social media by storm and everyone from skincare doctors to influencers has taken to the platform to share information and entertainm (...)
Since its inception, online glasses retailers have been the biggest threat to independent and regional practices since the boom of national retail cha (...)
For many optometrists, back-to-school season brings a boost in patient traffic, with many patients trying to squeeze in last-minute summer doctor appo (...)
It is becoming more and more challenging to compete with large optical chains and with online optical retailers. However, when the patient is in your (...)