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Building Patient Loyalty by Spending the Extra Buck
Everything you do in your practice affects your bottom line. As a business, it is important to focus on profit margins, to ensure you’re keeping (...)
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New Year, New Plans - How to Navigate Medicare Advantage Plans in 2020
With the number of Medicare Advantage plans on the rise, the optometry industry is in a uniquely complicated position. Being an industry that provides (...)
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Five Must-Have Billing Policies
In this day and age, with everything technology based, most practices are focusing on becoming as streamlined as possible. Patients check in using iPa (...)
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Outsourced Billing: The Pros and Cons
In this day and age, the staff numbers for an optometric practice will vary greatly. If a practice does mostly routine exams, but has a booming optica (...)
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My Practice’s Covid-19 Response & Managing the Chaos
2020 was supposed to be “our year” in optometry. The number itself was made for us. Now, here I am in the middle of the work-day, writing (...)
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The COVID-19 Stimulus Package: Protecting Your Practice
On March 25, 2020, the Coronavirus Aid, Relief, and Economic Security (CARES) Act was passed, including a $349 billion loan program for small business (...)
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Reopening Your Practice After COVID-19
While COVID-19 is still terrorizing our nation, and the world, the CDC guidelines and state guidelines are changing. Postponement of routine eyecare i (...)
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Keeping Up with PPP Changes – How Your Practice May Be Affected
Months after the government began requiring shut downs of many businesses, optometry practices across the nation have re-opened. This means implementi (...)
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Your Employee Has COVID – Now What?
With the virus COVID-19 still surging through the country, it is inevitable that you or someone you know has or will end up catching it. You are takin (...)
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Using Social Media to Engage Your Patients
Social media has been slowly taking over globally for some time now. In the year 2020, with the COVID-19 pandemic still ongoing, people have begun to (...)
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