Kayla Groves is a highly accomplished Optician who has worked every aspect of the Optical industry. She has successfully run several Optometry practices, including her private practice. Kayla has over 13 years of experience in the optical field and specializes in practice management. Currently, she provides business consulting services for private practices and strives for continuous growth. When she is not working, Kayla Groves enjoys spending time with her family and writing.
COVID-19 has caused a significant impact on our business, and it will continue to affect how we move forward. As companies slowly begin to re-open, we (...) more
Online retailers are creating a significant dip in your optical profits, and every year, another online optical retail tries to push small businesses (...) more
Most Optometric practices have experienced a patient requesting their pupillary distance (PD) measurement, but how offices respond is widely debated. (...) more
Most of us know that if we do not put on sunscreen while we are having fun in the sun, we might burn. What most people fail to realize is that we need (...) more
Youth sunglasses are one of the hardest sells in the optometry business. You can ask any optometrist or optician, and typically they will tell you tha (...) more
Eyewear sales account for over 60% of an optometric practice’s gross revenue. With those statistics in mind, the doctor must pay careful attenti (...) more
Does it seem like everyone is talking about blue light filter glasses these days? It seems to be one of the hottest new trends. It could be because so (...) more
I am sure you have experienced it. That dreaded moment when you are doing something, and instantly your glasses get fogged, leaving you unable to see. (...) more
Progressive lenses are indeed a remarkable invention, and they are the preferred choice over a lined bifocal. They offer many benefits, such as allowi (...) more
Most small practices are careful about what type of marketing strategies they should invest in, and when you have a limited budget, it is imperative t (...) more