Most optometrists are aware of the current inflation problem. While the costs of goods and services continue to rise, our insurance reimbursements do not. It&rs ...
Employee suggestion boxes give staff in different roles the opportunity to pioneer changes and improvements within the workplace. Adding a suggestion (...)
Whether selling or buying an optometry practice, the valuation of the business is the central component of the sales negotiation. A valuation is a dol (...)
If you own a medical practice, you may be wondering how you can better reach your patients and the community you serve. Many doctors have already lear (...)
Despite common misconceptions, patients are looking for luxury during the Covid-19 pandemic. This includes their eyewear, both lenses and frames! Many (...)
Oftentimes, employers become uncomfortable when staff members broach the subject of salary increases within an optometry practice. The truth of the ma (...)
Having an active and effective blog is imperative for those in the healthcare and eye care field. A blog is an affordable content marketing and SEO to (...)
Most small practices are careful about what type of marketing strategies they should invest in, and when you have a limited budget, it is imperative t (...)
According to Instagram, more than 200 million Instagrammers visit at least one business profile each day. Instagram is a free, easy-to-use, quick-to-s (...)