Most optometrists are aware of the current inflation problem. While the costs of goods and services continue to rise, our insurance reimbursements do not. It&rs ...
Now, perhaps more than ever, eye care practitioners around the country are feeling the effects of physical and emotional burnout. 2020 was supposed to (...)
As an eye care practice owner in 2021, it is crucial to have an online presence. Facebook and Instagram have the largest reach in terms of social medi (...)
In an age when technologies often have a super-short lifecycle, moving from birth to peak to obsolescence in a matter of months, our decades-old frien (...)
ECPs can benefit significantly from an SEO-optimized website. Having search engines favor your eyecare website means more traffic, which results in mo (...)
Google will continue its search dominance in 2022 and into the foreseeable future. We've compiled a list of 10 best practices to help your eyecare pra (...)
Most optometrists are aware of the current inflation problem. While the costs of goods and services continue to rise, our insurance reimbursements do (...)
Patients trust their optometrists and ophthalmologists with one of their most valued senses. They deserve high-quality care and treatment, but eye car (...)